Live nation media & sponsorships
We talk to fans When
they’re truly listening
Live nation media & sponsorships
We talk to fans When they’re truly listening
We talk to fans When
they’re truly listening
discover more 
What we do
Live experiences connect with consumers like nothing else can.
Our focus is on data + insights driven solutions that address hard KPIs and build longterm relationships with your consumers. We get there by having an incredibly diverse team of experts who look at our partners’ business challenges from all sides to drive real results.
Our diverse team of experts, spread across our extensive network, excels at maximizing the potential of every channel, from media to experiential, on a global scale.
44K+
Concerts
121M
Fans
270+
Venues
145+
Festivals
550M+
Tickets Sold Annually
+MORE
Our capabilities
STRATEGY & CREATIVE
Collaborating with brands to create a compelling, authentic, and distinct voice in music culture.
ARTIST RELATIONS
With 4,000 Live Nation artists touring a year, we manage every aspect of the process so our clients can accomplish their goals.
Original & Branded Content
From live streams, interviews, and behind-the-scenes stories to VR, AR, 360, and onsite capture.
EXPERIENTIAL & EVENTS
We design and produce impactful custom events, festival activations and unique experiences that bring brands and fans together where it matters most!
Promotions & Product Design
Groundbreaking in-house design steeped in music culture and turnkey promotional programs from concert cash to flyaways.
DIGITAL MEDIA
Targeted, measurable amplification through 80M monthly uniques across 100 influential media destinations.
Fan Insights & Measurement
Uncovering cultural insights “in the wild” and helping brands prove experience ROI through both digital and physical worlds.
MEDIA & COMMUNICATIONS
Headline-making work that brings brands deeper into culture and closer to their fans.
We know fans
Live Nation released our largest ever global study on live
music – and the findings confirm the unique power and
effectiveness of the medium. While technology has made it
easier than ever to connect TO people, it is harder than
ever to connect WITH people.
Live music is the antidote.
Global Fan Study
Gen Z’s Love for Live Takes Centerstage
83%
of global Gen Z fans are interested in
the brands sponsoring live music events.
Fans Identify Through Music
78%
of global fans agree music is a core
part of their identity.
Live Experiences Lead to Lasting Memories
67%
of global fans agree a live music event is one of the
most memorable moments of their lives.
Learn more about building connections
with live music fans.
In the News
See the latest from our award-winning brand work.
Our partners
