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Experiential Events & Production

Stand out

in the crowd

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Live Nation Experiential creates unforgettable live music moments that help our partners stand apart from the rest. Servicing our B2C and B2B clients, we create over 150+ global brand experiences every year including festival activations, custom concerts, and hospitality events.

The work

LG Laundroo Lounge
at Bonnaroo

To help festival-goers “stay fresh,” we created the
“LaundROO Lounge and Vintage Clothing Swap, Powered
by LG” – the ultimate laundromat offering free wash’n’fold
service, a live DJ, free vintage clothes and chill vibes.

Citi Sound Vault

This exclusive live music platform gives Citi cardmembers
yearlong access to arena-level artists performing within
arm’s reach at smaller, more intimate venues. Our team
transformed traditional live music venues from black boxes
to immersive and memorable experiences for fans.

AWS HACKATHON:
EDC EDITION

AWS and Live Nation created the first dance-music-inspired
hackathon where participants were challenged to use AWS
machine-learning technology to improve the festival fan
experience.

CISCO POWERED
GLOBAL TOURS

For Live Nation’s U2 Joshua Tree Tour 2017, Cisco
exclusively provided networking and connectivity
capabilities, transforming the live music experience for
both the band and fans.

SALESFORCE GLOBAL
PARTNERSHIP

For the past few years, Live Nation has produced a variety
of custom events around the country for Salesforce that included
live performances, high-end hospitality, and custom design & décor.
And during Dreamforce, Live Nation produces the Dreamfest concert,
the largest customer event for Salesforce.